Renson and Team Sunweb have penned the extension of their cooperation for an additional three years, while both parties are strongly convinced that their partnership will continue to offer growth.
Belgium-based Renson is a manufacturer of exclusive and premium ventilation, sun shading systems, terrace covers and wall cladding. Renson’s primary focus on innovation and international growth has turned them into one of the fastest growing companies in Europe. Their business activities now cover each of the seven continents across the globe, with products available in most countries including key markets Russia, the United States, Australia, China, India, Germany, Turkey, Benelux, Italy and the Middle East.
Determined to continue with their international growth by continuing to develop the world’s highest quality products within their industry, Renson specifically partners with the German Team Sunweb as they consider the team and its vision the ideal platform for global brand and product awareness.
Renson CEO Paul Renson explained: “Team Sunweb’s ‘Keep Challenging’ philosophy is the ultimate approach to achieving optimum results as a team, but also as an organisation through constantly pushing the boundaries and challenging the current standards, as well as the continued search to get the maximum out of the collective of people who form the team. This approach is a great example for sport and also for other industries. We’re very keen to partner with this team, but especially with their vision, as it closely aligns with how we want to grow our company.”
While Renson and Team Sunweb share their international orientation, Renson is keen to introduce Team Sunweb’s ‘Keep Challenging’ approach to the next generations of Belgium’s biggest talents to support the development of cycling in its home country.
“We’re delighted to continue our partnership with Renson,” Team Sunweb’s CEO Iwan Spekenbrink confirmed: “From the beginning we were enticed by the company’s intelligence and innovative approach towards their work, which alongside their global footprint shares many of the same qualities as Team Sunweb.”